How to optimize your videos for YouTube: Best-practice tips

So you’ve decided to add YouTube videos to your content repertoire. Great, why not? Online users love videos. In fact, 4x as many customers would rather watch a video about a product than read about it. What’s more, YouTube is the king of video with more than one billion users .

Source: How to optimize your videos for YouTube: Best-practice tips

How to align your content strategy with your sales funnel

Nine times out of ten, a person will journey down a sales funnel prior to becoming a customer. Whereas in the past you could count on single-touchpoint, bottom-of-the-funnel marketing strategies, it’s now increasingly necessary to push consumers down the buying funnel by creating omni-channel strategies.

Source: How to align your content strategy with your sales funnel

How To Run A Twitter Advertisement Campaign

Twitter lets you create objective based ad campaigns in order to reach the right people at the right time. Whether you want to stay local or reach a global

Twitter lets you create objective based ad campaigns in order to reach the right people at the right time. Whether you want to stay local or reach a global

Sourced through Scoop.it from: www.searchenginepeople.com

If you’re not advertising on twitter you’re missing out!